Privacy Policy

EDINU TECHNOLOGIES LIMITED t/a Yard

Privacy Policy

We take your privacy very seriously. Please read this privacy policy carefully as it contains important information on who we are and how and why we collect, store, use, and share your personal data. It also explains your rights in relation to your personal data and how to contact us or supervisory authorities in the event you have a complaint.

We collect, use, and are responsible for certain personal data about you. When we do so, we are subject to the EU General Data Protection Regulation (EU GDPR) in relation to goods and services we offer to individuals and our wider operations in the European Economic Area (EEA).

This Privacy Policy together with the Terms of Service and any other such relevant terms and conditions govern your use of the Services (as defined in the Terms of Service).

1. Background and Understanding

We provide a content platform through which organisers reach out to, communicate with, and sell to participants.

Whenever we process personal data on behalf of an organiser, we are acting as a processor, and we therefore conduct such activities strictly in accordance with the instructions of that organiser and pursuant to the contractual arrangements in place with them. If you are a participant with an existing relationship with one of our organisers, you should refer to the organiser’s website or any terms provided by that organiser to understand their privacy practices and policies. Where you, as a participant, would like to exercise your rights in relation to your personal data over which the organiser is the controller, you should contact the organiser with such requests. We will cooperate as appropriate with requests from our organisers to assist with such requests.

2. Key Terms

It would be helpful to start by explaining some key terms used in this policy:

• Personal data: Any information relating to an identified or identifiable individual.

• Special category personal data: Personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying an individual, data concerning health, or data concerning a person’s sex life or sexual orientation.

• Data subject: The individual who the personal data relates to.

• Website: Our website(s) and/or application(s).

• We, us, our: Edinu Technologies Limited t/a Yard.

3. Personal Data We Collect About You

We may collect and use the following personal data about you:

• Your name and contact information, including email address, telephone number, and company details.

• Information to check and verify your identity, e.g., your date of birth.

• Your gender, if you choose to give this to us.

• Location data, if you choose to give this to us.

• Your billing information, transaction, and payment card information.

• Your personal or professional interests.

• Your professional online presence, e.g., LinkedIn profile.

• Your contact history, purchase history, and saved items.

• Information from accounts you link to us, e.g., Github.

• Information about how you use our website, IT, communication, and other systems.

• Your responses to surveys, competitions, and promotions.

We collect and use this personal data to provide the Services to you. If you do not provide personal data we ask for, it may delay or prevent us from providing the Services to you.

4. How Your Personal Data is Collected

We collect most of this personal data directly from you either in person, by telephone, text, or email and/or via our website and apps. However, we may also collect information from other sources such as:

• From publicly accessible sources, e.g., Companies Registration Office, Property Registration Authority, Companies House, or HM Land Registry or any other such registers.

• Directly from a third party, e.g., sanctions screening providers, credit reference agencies, customer due diligence providers.

• From a third party with your consent.

• From cookies on our website—for more information on our use of cookies, please see our Cookie Policy below.

• Via our IT systems.

5. What Personal Data We Process

We may collect and process the following Personal Data:

• Personal Information: This includes information such as your name, email address, company, phone number, and your password.

• Device Information: This includes information such as your device type, operating system, browser, IP address, and other information derived from cookies used on the Website. Please see our Cookie Policy for further information; and details of your visits to the Website such as traffic data, location data, and the resources, advertisements, and linked websites that you access through the Website.

• Transactional History: This includes information about the date, time, value, and number of transactions you make through the Services.

• Miscellaneous: This includes any other information which is provided to us by you or on your behalf.

6. How and Why We Use Your Personal Data

Under data protection law, we can only use your personal data if we have a proper reason, e.g.:

• Where you have given consent.

• To comply with our legal and regulatory obligations.

• For the performance of a contract with you or to take steps at your request before entering into a contract.

• For our legitimate interests or those of a third party.

A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests. We will carry out an assessment when relying on legitimate interests, to balance our interests against your own.

7. Marketing

We may use your personal data to send you updates (by email, text message, telephone, or post or otherwise) about our Services, including exclusive offers, promotions, or new products or services. We have a legitimate interest in using your personal data for marketing purposes. This means we do not usually need your consent to send you marketing information. However, where consent is needed, we will ask for this separately and clearly.

You have the right to opt out of receiving marketing communications at any time by:

• Contacting us at @ security@yard.live.

• Using the ‘unsubscribe’ link in emails.

We may ask you to confirm or update your marketing preferences if you ask us to provide further services in the future, or if there are changes in the law, regulation, or the structure of our business. We will always treat your personal data with the utmost respect and never sell or share it with other organisations outside our company group for marketing purposes.

8. Who We Share Your Personal Data With

We may share personal data with:

• Companies within our company group.

• Third parties we use to help deliver our services to you, e.g., payment service providers.

• Other third parties we use to help us run our business, e.g., marketing agencies or website hosts.

• Third parties approved by you, e.g., social media sites you choose to link your account to or third-party payment providers.

• Our insurers and brokers.

• Our banks.

We only allow our service providers to handle your personal data if we are satisfied they take appropriate measures to protect your personal data. We also impose contractual obligations on service providers to ensure they can only use your personal data to provide services to us and to you.

We may also need to:

• Share personal data with external auditors.

• Disclose and exchange information with law enforcement agencies and regulatory bodies to comply with our legal and regulatory obligations.

• Share some personal data with other parties, such as potential buyers of some or all of our business or during a restructuring—usually, information will be anonymised but this may not always be possible, however, the recipient of the information will be bound by confidentiality obligations.

9. Disclosure of Your Personal Data

We may disclose some or all of the Personal Data we collect from and obtain about you to the following third parties:

• Amazon Web Services (AWS), Ireland.

• HubSpot, Ireland.

• [Other relevant third parties].

The transmission of information via the internet is not completely secure. Although we will always do our best to protect your personal data, we cannot guarantee the security of any information you transmit to us. Any transmission is at your own risk. Once we have received your information, we use strictly maintained physical, electronic, and procedural safeguards to prevent unauthorised access.

10. Where Your Personal Data is Held

Personal data may be held at our offices and those of our group companies, third-party agencies, service providers, representatives, and agents as described above. Some of these third parties may be based outside the EEA.

11. How Long Your Personal Data Will Be Kept

We will keep your personal data while you have an account with us or we are providing services to you. Thereafter, we will keep your personal data for as long as is necessary:

• To respond to any questions, complaints, or claims made by you or on your behalf.

• To show that we treated you fairly.

• To keep records required by law.

We will not keep your personal data for longer than necessary. Different retention periods apply for different types of personal data. When it is no longer necessary to keep your personal data, we will delete or anonymise it.

12. Transferring Your Personal Data Out of the EEA

To deliver services to you, it is sometimes necessary for us to share your personal data outside the EEA. Under data protection law, we can only transfer your personal data to a country or international organisation outside the EEA where:

• The European Commission has decided the particular country or international organisation ensures an adequate level of protection of personal data.

• There are appropriate safeguards in place, together with enforceable rights and effective legal remedies for data subjects.

• A specific exception applies under data protection law.