Create authentic video content with B2B creators your target market respects! Â
Yard combines the right B2B influencers with the right strategy to turn their audience into your customers.
No social reach. No problem.
We match B2B brands with top-tier creative influencers todevelop and deploy activations that turn their audience into your paying customers. You give us your target market and we give you talented, tech facing creators and a strategy for your specific niche.
71%
$10 vs $27
Don't take our word for it, take theirs:
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We've hit a record for sign ups so we are are stoked 🤩 We so appreciate the work you've done.
Creator marketing is complicated. We make it simple!
Managing influencer campaigns it time consuming and risky for the uninitiated -- your dream creator doesn't reply to your thoughtful email, prices quoted are out of budget and the content production process is all full time job.
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Our data driven approach de risks the entire process and esnures your brand achieves maximum visibility without breaking the bank.
Step 1: Strategy
We craft tailored strategies that win the hearts of creators and their audiences for maximum brand impact.
Step 2: Selection
We select and contract the perfect influencers to represent your brand, ensuring alignment with your goals and target audience.
Step 3: Activation
We activate your campaigns, meticulously manage every detail -- from initial launch to performance reports -- to ensure their success.
Pricing Plan
Start Plan
$19,500
Business Plan
$34,500
Launch Plan
$84,500
FAQs
Find answers to commonly asked questions about Yard and our services.
Oh, you absolutely can, but it might be a headache. Without accurate audience data like viewer geographies and engagement metrics, it’s like flying blind.
So, why pay us? Yard sets the market rate and can negotiate fees up to 40% lower. Plus, managing creators through the entire process is time-consuming. We make it efficient and effective.
No, influencer costs are separate. We generally suggest a monthly budget between $6,000 and $8,500 for optimal results. These costs can vary based on your target market and the complexity of your product, as well as the content format recommended during the strategy phase.
Absolutely, we’ve got you covered. When you sign up for our B2B Influencer Campaigns, we include a complimentary strategy call with one of our expert content strategists. Need more support? We offer additional 1-hour strategy calls for $200 each, which you can book anytime through your dashboard.
For our comprehensive tier, we assign a dedicated content strategist who will dive deep into your brand’s story and provide ongoing support for your content planning and creation, ensuring your campaigns are always on point.
Yard requires a minimum commitment of 3 months for our B2B influencer campaigns. We understand that your content needs might vary, so we offer flexibility. If you need to pause your subscription, you can do so. The remaining months of your term will be saved and can be used at any time in the future. This allows you to manage your campaign timeline according to your specific needs while ensuring you get the full value of your subscription.
From kick-off to the first video going live, it typically takes about 4 weeks. This timeframe allows the creator to fully understand your product and craft a video that resonates perfectly with your target market. We ensure that every detail is meticulously handled to deliver a compelling and effective campaign.
Got Questions
We've got answers.
Oh, you absolutely can, but it might be a headache. Without accurate audience data like viewer geographies and engagement metrics, you'll be flying blind..
Why pay us? Yard sets the market rate and can negotiate fees up to 40% lower. Plus, managing creators through the entire process is time-consuming, which is why we do it for you (and our experience helps us to be quite good at it).
Yes, there are no additional costs.
We pull from over 55 data points and tap into our creator’s social channels to gain key insights into their audience’s location and sentiment on various topics. This data is how we ensure your campaigns always hit the mark.
While it’s rare, if you’re not happy with the options, Yard has a very friendly refund policy. If a customer isn’t satisfied with the presented creators, we issue a full refund. No questions asked.
From kick-off to the first video going live typically takes about 4 weeks. This timeframe allows the creator to fully understand your product and craft a video that resonates perfectly with your target market. We ensure that every detail is meticulously handled to deliver a compelling and effective campaign.